Extract from the Cornerstone Journal of Sustainable Finance & Banking, December 2013, written by Marina Grossi, President of CEBDS, the Brazilian Council for Sustainable Development.

The goal of documents like Visão Brasil or even the World Business Council for Sustainable Development`s (WBCSD) original document: Vision 2050 – The New Agenda for Business – is to aid leaders in government, business and other sectors of society to not commit the same mistakes of the past. The most symbolic of these mistakes is making decisions based on short term results and on outdated metrics about the real costs and rewards, about the impact and dependence of natural and social capital.